How can Marketing Budget Software Help Your Business?
Top-Down Budgeting
Create top-down budgets, see how much you have left at a glance, and set spending limits across departments to ensure your money goes where it’s needed and, above all, that you don’t overspend.
Bottom-Up Cost Forecasting
Stop wasting your time managing multiple spreadsheets. Instead, take control and reduce your workload by effectively tracking costs across the different spending types, regions, and departments.
Budget and Spending Forecasting
Automatically calculate planned, committed, and actual costs by generating automated forecasts so you always know where you are with your budgeting. Rely on Marmind to tell you, at a glance, if you are overspending or underspending.
Purchase Order and Invoice Management
Eliminate human error by automating the integration of purchase orders, accruals, and actuals based on ERP master data. This creates a seamless process that links marketing and finance.
Scenario Planning
Plan with confidence as you create and save an unlimited number of budget and forecast scenarios based on actual data rather than just gut feel. You can simulate a range of scenarios and track your changes effectively.
Fast fact
Marmind saves your team time and effort thanks to a range of must-have marketing budget tools.
Spend less time on spreadsheets and use a central platform to manage your marketing budgets more effectively. Standardize and streamline your budgeting process and track spending across your organization easily with our marketing budget software.
Eliminate Spreadsheets From Your Marketing Budget
Watch our video to find out how Marmind marketing budget management software helps you eliminate spreadsheets with time-saving automation and stay on top of marketing budget tracking in real-time.
Book a Demo
Get a free demo and see Marmind Marketing Management Software in action. Pick a day that suits you best to discover available time slots.
Would you like to speak to someone before booking your demo? Get in touch with Paul and he’ll be more than happy to answer all your questions.
Paul Polak
Chief Commercial Officer (CCO)
+43 (0) 676 67 12 599
p.polak@marmind.com
Eliminate Spreadsheets From Your Marketing Budget
Watch our video to find out how Marmind marketing budget management software helps you eliminate spreadsheets with time-saving automation and stay on top of marketing budget tracking in real-time.
Budgeting Made Easy
Stop wasting time on error-prone spreadsheets and keep on top of your marketing budget with our all-in-one platform. Create, manage, and plan budgets and break them down into allocations for campaigns, channels, and departments.
Automate Forecasts
Generate automated forecasts to see trends at a glance and find out if you’re overspending or underspending using our marketing budget tools. View estimates vs. actuals and let Marmind calculate what’s left to spend. Know exactly where you are with your budget without wasting endless time on spreadsheets.
Manage Global Budgets and Spend
Create multiple budget planning areas to enable you to collaborate on marketing budgets across your organization. Use different currencies, budget groups, and spend types and create custom workflows to streamline processes and improve your marketing budget tracking.
MARMIND helps our marketing team complete projects much faster.
Frank Friese
MARMIND Subproject Manager, Deutsche Telekom
MARMIND solves the challenges that marketing departments are confronted with on a daily basis.
Brigitte Kommer
Marketing Manager, Sharp NEC Display Solutions Europe
MARMIND has helped our marketing arrive in the 21st century.
Paul Carruzzo
Head of EMEA Marketing Performance, Invesco
The MARMIND team really understands how enterprise marketing works.
Annika Schünemann
Brand Management and Marketing Control, WAGO
Why Marmind Is Better than Using Spreadsheets
Many marketing teams now use some automation tools, but still rely on manually updated spreadsheets to track spending. Why?
The best marketing plans are dynamic and can be quickly updated. Our marketing budget management software helps you easily track spend without endless data entry. Track marketing budgets in real time and see a quick overview of all marketing team projects to understand exactly where your money is going. Better still, use the time and effort saved to focus on developing the winning marketing strategies that will help your business grow.
What Type of Budgets Can Marmind Marketing Budget Software Manage?
Our marketing budget management software enables you to plan and track budgets for campaigns across a wide range of channels:
- Digital Marketing including social media ads, pay-per-click (PPC), email marketing, SEO, influencer marketing, and content marketing
- Out-of-Home including billboards, transit ads, and posters
- TV and Radio covering local, national and global campaigns
- Print Media including newspapers, magazines, brochures, and flyers
- Events including trade shows, product launches and sponsorship
- Public Relations including media relations and crisis communications
- Internal Marketing Expenses including team salaries and new technology
Marketing Budgets – A Modern Approach
Download our free ebook to learn the 5 key steps to creating your effective marketing budget and how best to take advantage of them.
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