Enabling real-time omnichannel marketing operations for global retail teams
Marmind provides marketing teams with the visibility needed to control the planning, budget management and results analysis of their online and offline marketing strategies.
Real-time alignment with agencies
On top of granular media planning, Marmind also enables retailers to work together with agencies more efficiently. Using Marmind, our customers can plan omnichannel, online & offline campaigns alongside their agency partners, in real-time.
No need to spend hours on creating ad-hoc reporting or waiting for access to media agency data. With Marmind, all necessary data can be uploaded onto the platform, giving all users the information they require to move quickly.
Connect online & offline budgets
Marmind helps retailers get the most out of their marketing spend by automating complex calculations and media planning, in real-time. This also includes ad cost allowances.
With Marmind, users can connect offline & online budgets, providing a holistic overview of all channels alongside their performance and spend, in real-time.
Omnichannel campaign monitoring
Our retail marketing cockpit lets you leverage the power of all your data, combining offline and online channels and attribution modelling to give you the clearest picture possible of where you're spending money and how to optimize your marketing accordingly.
“During implementation, new requirements kept coming in from our side. In 95% of the cases, it was possible to adapt Marmind accordingly. This meant that we did not have to completely rethink our existing processes, which was very helpful for us.”
— Birgit Rath
SPAR Business Services GmbH
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